India’s leading direct satellite television provider Tata Sky has announced its live TV streaming service titled ‘Everywhere TV’. On its official website it mentions about apps for iPhone and iPad and gives a couple of screenshots of these apps but it does not mention an Android app. However reports from NDTV suggest that an Android app is in the making and will arrive by the end of the festive season. The Everywhere TV service will only be available for existing Tata Sky subscribers and initially offer fifty channels for subscription package of Rs. 60 per month. Tata Sky has not given a tentative launch date for the service but interested users can leave their contact details on its website by which the company can notify them about its availability. Similar to Dish TV’s DishOnline service, ‘Everywhere TV’ lets you catch up episodes of your favorite TV soaps from the last five days and offers video on demand feature which lets you stream movies and videos.
Speaking to the media, Tata Sky’s Chief Commercial Officer Vikram Mehra said that the company conducted a survey among their subscribers and found that 88 percent of their subscribers have a smartphone and they spend about 76 minutes every day on commute. This service will help their customers to catch up on their favorite shows while they are on their daily commute. He also said that this service will attract the attention of students who live in hostels as they can get access to live TV at cheaper rates. While the initial packages offer only Hindi and English general entertainment channels the company will be providing regional channels soon and will offer over 200 channels in the future.
Speaking to the media, Tata Sky’s Chief Commercial Officer Vikram Mehra said that the company conducted a survey among their subscribers and found that 88 percent of their subscribers have a smartphone and they spend about 76 minutes every day on commute. This service will help their customers to catch up on their favorite shows while they are on their daily commute. He also said that this service will attract the attention of students who live in hostels as they can get access to live TV at cheaper rates. While the initial packages offer only Hindi and English general entertainment channels the company will be providing regional channels soon and will offer over 200 channels in the future.
No comments:
Post a Comment